I found an infographic that relates to a medical disease, because I wanted to find one similar to what we are doing. The layout of the infographic really changes when you know you’re going to publish it online only- which is the case for this one because you can continuously scroll down. One thing I don’t like about the layout is how separated everything is. The designer has separated the infographic into different sections, so there isn’t much of a flow throughout the whole thing. I think the use of icons is really successful, as I can get a good feel for the meaning of each icon and they keep a consistent design. The character is cute and I like the cartoon-ish aspect, but he basically looks the same in each scene. I think it would be more effective if he was integrated a little more in the design, and wasn’t so static on the side. I also feel like there is a heavy amount of text on the whole infographic. The ratio of text to images is not balanced, and for an infographic it is too text heavy. I want to be able to grab more meaning from the images than have to read all the text.
An infographic that I found in my own home was on the back of my taco seasoning bottle. The infographic is super simple, but I actually found it really helpful. The illustrations are an accurate portrayal of what the instructions are, and it is nice that they paired it down to just two illustrations. They are so simple that I could almost follow the instructions without even reading anything. The only thing I think is missing is measurement amounts for the spices and the water, because you need to read the instructions to get that information. They could have added that with something short just like “1tsp” in the graphic to include that information. I like that they include bright colors that are consistent with their brand, and the style of the illustration feels consistent with that as well.
Delving Into Design 